NEVERLAND

​

As a Y Combinator-backed marketplace tech startup, Neverland engaged UPRISE Management during its nascent stages to provide expert marketing advice and strategic consulting. The startup required guidance on branding, identity formation, strategic direction, and establishing market presence.

​

​

Strategic Approach:

​

• Strategic Consulting and Brand Development: Collaborated with Neverland from the ideation phase, helping to shape the startup’s branding and identity to align with its market goals and vision.

• Advisory Board and Network Expansion: Assisted in assembling a high-caliber advisory board and facilitated introductions to key celebrity partners, investors, and venture capital funds, enhancing the brand’s network and investment opportunities.

• Market Strategy and Brand Awareness: Devised comprehensive out-to-market strategies and consulted on narrative development for press releases and public communications to solidify Neverland’s position in the marketplace.

 

Execution and Impact:

​

• Strategic Introductions: Provided strategic introductions to other founders and potential partners, leveraging UPRISE's extensive network to foster collaborative opportunities and support Neverland’s growth.

• Digital and Community Engagement: Played a key role in establishing a robust online presence for Neverland, significantly growing the brand’s Instagram following and effectively managing the brand’s social media look and feel.

• Growth Hacking Initiatives: Implemented growth hacking strategies that effectively built a waiting list and a targeted email community, ensuring a strong customer base pre-launch.